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marketRx sets up European Headquarters in
Reading, UK
April 5th, 2006, Reading, UK - marketRx Inc., a leading provider of sales and marketing effectiveness solutions to the pharmaceutical industry announced the opening of their new European office in Reading today.
The new office opening comes hard on the heels of our growing clientele and expansion plans in Europe and other markets. marketRx is noted for its product enabled sales and marketing effectiveness solutions for pharmaceutical and biotechnology companies.
"We have been working with customers in Europe since we started our operations in 2000. Establishing this office marks a significant step in our evolution and will enable us to provide more direct support to our European customers", said Jassi Chadha, marketRx President and CEO.
Alan Kalton, will head the European operations as Vice President & General Manager. He brings with him extensive experience in the pharmaceutical and healthcare sectors. Alan and his team will be instrumental in providing support to the existing customer base as well as extending the company's reach with Europe based pharmaceutical and bio-technology companies.
"marketRx has already established a reputation for quality and effective solutions with a number of major pharmaceutical companies in Europe. Our investment in the UK office is a clear commitment to the ongoing support for these customers," said Alan. "We are also looking forward to introducing our web-based analytic software tools and integrated consulting services to new European customers and helping them improve their fact and data based decision making processes," he adds further.
About
marketRx
marketRx combines analytics, market research and technology to provide solutions that enable our customers at global pharmaceutical and biotechnology companies to improve the effectiveness of their sales and marketing initiatives.
Our business delivery model combines extensive industry knowledge with global online market research and analytical expertise to deliver actionable solutions in sales force strategy, tactical planning, targeting, brand management, quick-turnaround market research, segmentation, sales and marketing metrics, forecasting and brand tracking. Our technology enabled solutions also enable our customers to build internal capabilities by leveraging our R&D focus.
With 19 out of the top-20 global pharmaceutical companies as customers and work in over 20 different countries, marketRx is the leading provider of integrated sales and marketing effectiveness solutions.
Contact:
Vikas Vats
marketRx, Inc.
marketing@marketrx.com
908-541-0045
Press releases
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