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COGNIZANT TO ACQUIRE MARKETRX, A LEADING PROVIDER OF LIFE SCIENCES MARKET ANALYTICS


COGNIZANT COMPLETES THE ACQUISITION OF MARKETRX





Corporate Headquarters
marketRx Inc.
1200 U.S. Route 22 East
Bridgewater, NJ 08807
Tel:908-541-0045
Fax:908-541-1595
 
marketRx Named Second Fastest Growing Rising Star in the Deloitte Technology Fast 500 Program

Bridgewater, NJ -- October 14, 2003 marketRx has been named a Rising Star on the 2003 Deloitte Technology Fast 500, a ranking of the 500 fastest growing technology companies in North America. A special category, the Rising Star list ranks 25 winners that have been in business less than five years, but at least three years. They are ranked based on average percentage of growth in revenues over three years (2000 to 2002).

Jassi Chadha, President and CEO of marketRx credits the company's "focus on creating intellectual property to deliver actionable results to the customers" with the company's over 11000 percent revenue growth over the past three years.

He said, "We have leveraged advanced analytics and technology to bring sales and marketing effectiveness to the next level in the pharmaceutical industry. We owe our growth to our customers that see the opportunity created by combining deep industry expertise and the power of analytics and technology. Our focus on intellectual property will be key in our effort to deliver better, faster and more effective solutions to the industry"

"It's not easy for a young company to get traction in the technology marketplace let alone report such phenomenal revenue growth," said Mark A. Evans, national managing partner of Deloitte's Technology, Media & Telecommunications Group. "It's a credit to marketRx's leadership that they've managed to ramp up their business so quickly."


marketRx's increase in revenues of 11,725 percent over three years (2000 to 2002) resulted in marketRx being named as a Rising Star in the 2003 Deloitte Technology Fast 500.


Rising Star Qualifications

To qualify as a Fast 500 Rising Star, entrants must have had 2000 operating revenues of at least $50,000 USD and $75,000 CD for the United States and Canada, respectively; and 2002 operating revenues must be at least $1 million USD or CD.

Entrants must also be public or private companies headquartered in North America, and be a "technology company," defined as a company that owns proprietary technology that contributes to a significant portion of the company's operating revenues; or devotes a significant proportion of revenues to the research and development of technology. Using other companies' technology in a unique way does not qualify.

About marketRx

marketRx combines analytics, market research and technology to provide solutions that enable our customers at global pharmaceutical and biotechnology companies to improve the effectiveness of their sales and marketing initiatives.

Our business delivery model combines extensive industry knowledge with global online market research and analytical expertise to deliver actionable solutions in sales force strategy, tactical planning, targeting, brand management, quick-turnaround market research, segmentation, forecasting, sales and marketing metrics, brand tracking and interactive marketing. Our technology enabled solutions also enable our customers to build internal capabilities by leveraging our R&D focus.

With 19 out of the top-20 global pharmaceutical companies as customers and work in over 20 different countries, marketRx® is the leading provider of integrated sales and marketing effectiveness solutions.

About Deloitte

Deloitte, one of the nation's leading professional services firms, provides assurance and advisory, tax, and management consulting services through nearly 30,000 people in more than 80 U.S. cities. The firm is dedicated to helping its clients and its people excel. Known as an employer of choice for innovative human resources programs, Deloitte has been recognized as one of the "100 Best Companies to Work For in America" by Fortune magazine for six consecutive years. Deloitte refers to Deloitte LLP and related entities. Deloitte is the US national practice of Deloitte Touche Tohmatsu. Deloitte Touche Tohmatsu is a Swiss Verein, and each of its national practices is a separate and independent legal entity. For more information, please visit Deloitte's web site at www.deloitte.com/us.


Deloitte Technology, Media & Telecommunications (TMT) Group

The TMT Group is composed of service professionals who have a wealth of experience serving technology, media and telecommunications companies throughout the world in areas including cable, communications providers, computers and peripherals, entertainment, media and publishing, networking, semiconductors, software, wireless, and related industries. These specialists understand the challenges that these companies face throughout all stages of their business growth cycle and are committed to helping them succeed. Deloitte is a leader in providing strategic, financial and operational assistance to its technology, media and telecommunications clients.

Contact:
Vikas Vats
marketRx, Inc.
marketing@marketrx.com
908-541-0045


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