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COGNIZANT TO ACQUIRE MARKETRX, A LEADING PROVIDER OF LIFE SCIENCES MARKET ANALYTICS


COGNIZANT COMPLETES THE ACQUISITION OF MARKETRX





Corporate Headquarters
marketRx Inc.
1200 U.S. Route 22 East
Bridgewater, NJ 08807
Tel:908-541-0045
Fax:908-541-1595
 
marketRx, Inc. Named Rising Star in Deloitte's Technology Fast 50 Program for New Jersey

Bridgewater, New Jersey, 12 August, 2004 - marketRx Inc. has been named a Rising Star in Deloitte's Technology Fast 50 program for New Jersey. The Rising Star award is a special designation for fast-growth technology companies that have been in business just three or four years and is part of the New Jersey Technology Fast 50 program, which ranks the 50 fastest growing technology companies headquartered in New Jersey. Rankings are based on the percentage of growth in fiscal year revenues over three years (2001 to 2003).

marketRx, based in Bridgewater, New Jersey, is a leading provider of specialized Sales and Marketing Effectiveness Solutions to the global pharmaceutical industry. We combine in-depth domain expertise, sophisticated analytics and world-class technology to deliver measurable and actionable results that significantly improve the performance of product portfolios and pharmaceutical sales forces. These web-based solutions provide a collaborative environment, enabling our global customers to execute efficient and focused sales and marketing programs. Some of our key solutions include sales and marketing tracking, analysis and planning as well as fast-turnaround market research and interactive marketing services.

Over 30 global pharmaceutical companies are currently leveraging innovative ROI-driven sales and marketing effectiveness solutions at a global level. marketRx today is the partner of choice for leading pharmaceutical companies focused on and committed to improving the effectiveness and responsiveness to their sales and marketing initiatives.

"The Deloitte New Jersey Technology Fast 50 Rising Star companies have shown the strength, vision and temerity to succeed despite a very challenging technology environment," said Paul Mlynarski, Tax Partner and Chair of the New Jersey Technology Fast 50. "We applaud the successes of marketRx and acknowledge their place as one of the few to accomplish such a fast growth rate over the past three years."

"We are honored to be recognized by Deloitte for our strong performance," said Jassi Chadha, CEO of marketRx, Inc. "We have been able to achieve so much growth and success in such a short time due to a strong management team and an unwavering dedication & commitment of our employees. I am very proud to be part of such a team."

"In an era where technology companies come and go, making the Deloitte Fast 50 is a testament to a company’s vision that allows growth year after year. marketRx's leadership has the right stuff for growth, and Deloitte salutes their accomplishments," said Paul Mylnarski, Tax Partner and Chair of the New Jersey Technology Fast 50.

To qualify for the Technology Fast 50 Rising Star program, companies must have had operating revenues of at least $50,000 in 2001 and $1,000,000 in 2003, must be public or private companies headquartered in North America, and be a "technology company" defined as owning proprietary technology that contributes to a significant portion of the company's operating revenues (using other companies' technology in a unique way does not qualify); and/or devoting a significant proportion of revenues to research and development of technology.

Rising Star winners are automatically entered in the Deloitte Technology Fast 500 program's Rising Star category. The Deloitte Technology Fast 500 program ranks North America's top 500 fastest growing technology companies based on revenue growth over five years (1999-2003). Its Rising Star ranking is based on revenue growth over three years (2001-2003). For more information on the Deloitte Technology Fast 50 or Fast 500 programs, visit www.fast500.com


About marketRx

marketRx combines analytics, market research and technology to provide solutions that enable our customers at global pharmaceutical and biotechnology companies to improve the effectiveness of their sales and marketing initiatives.

Our business delivery model combines extensive industry knowledge with global online market research and analytical expertise to deliver actionable solutions in sales force strategy, tactical planning, targeting, brand management, quick-turnaround market research, segmentation, forecasting, sales and marketing metrics, brand tracking and interactive marketing. Our technology enabled solutions also enable our customers to build internal capabilities by leveraging our R&D focus.

With 19 out of the top-20 global pharmaceutical companies as customers and work in over 20 different countries, marketRx® is the leading provider of integrated sales and marketing effectiveness solutions.


About Deloitte

Deloitte, one of the nation's leading professional services firms, provides audit, tax, financial advisory services and consulting through nearly 30,000 people in more than 80 U.S. cities. Known as an employer of choice for innovative human resources programs, the firm is dedicated to helping its clients and its people excel. "Deloitte" refers to the associated partnerships of Deloitte & Touche USA LLP (Deloitte & Touche LLP and Deloitte Consulting LLP) and subsidiaries. Deloitte is the US member firm of Deloitte Touche Tohmatsu. For more information, please visit Deloitte's web site at www.deloitte.com/us.


Contact:
Vikas Vats
marketRx, Inc.
marketing@marketrx.com
908-541-0045


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